Formulation Ethics
Ingredient Glossary
We believe in radical transparency. Trace the science, source, and rationale behind every active ingredient we use.
Vitamin D3
The sunshine vitamin. Supports normal immune function, bones and muscle health.
Vitamin B12
Essential for energy metabolism, nervous system function and red blood cell formation.
Magnesium Citrate
A highly absorbable form of magnesium.
Zinc Gluconate
A trace mineral central to immune function and skin health.
Ashwagandha
The root of Withania somnifera, standardised to withanolides. No authorised EU health claim.
Curcumin
The principal curcuminoid of turmeric rhizome. No authorised EU health claim.
Milk Thistle
The seed of Silybum marianum, standardised to silymarin. No authorised EU health claim.
L-Carnitine
An amino-acid derivative made by the body and found in meat and dairy.
Coenzyme Q10
A fat-soluble quinone made by the body; not a vitamin and has no NRV.
Horse Chestnut
An extract of Aesculus hippocastanum seed, standardised to aescin.
Rhodiola Rosea
An arctic root extract characterised by rosavins and salidroside.
Bacopa Monnieri
A wetland herb standardised to bacosides, also known as brahmi.
Berberine
An isoquinoline alkaloid from Berberis and related plants.
Shilajit
A purified rock exudate from high-altitude regions, rich in fulvic substances.
Alpha-Lipoic Acid
A sulphur-containing compound made by the body, soluble in both water and fat.
Chromium
An essential trace mineral for macronutrient metabolism.
Siberian Ginseng
The root of Eleutherococcus senticosus, standardised to eleutherosides.
Green Tea
An extract of unfermented Camellia sinensis leaf, declared by EGCG content.
Vitex (Chasteberry)
The dried fruit of Vitex agnus-castus, standardised to agnuside.
Saw Palmetto
A lipidosterolic extract of Serenoa repens fruit, for adult men only.
Vitamin B6
A versatile nutrient for hormonal regulation and metabolism.
L-Citrulline
A non-essential amino acid of the urea cycle, converted to L-arginine.
Lemon Balm
The leaf of Melissa officinalis, a lemon-scented mint-family herb.
Ginger
A warming spice for digestive and metabolic support.
Vitamin C
The fundamental antioxidant for immunity and collagen.
Ginkgo Biloba
A standardised leaf extract of Ginkgo biloba, limited in ginkgolic acids.
L-Theanine
A non-protein amino acid found almost exclusively in tea leaves.
Biotin
Also known as Vitamin B7, essential for beauty and energy.
Radical Traceability
Every Vitamin Vitality formula is manufactured in the European Union in GMP-certified facilities. We never hide behind "proprietary blends" — you'll find the exact amount of every active ingredient clearly printed on the label.
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